Working environments
with a view
The Rheinkontor at the Mainz customs port was completed in 2020. The harbor is one of the top locations in Mainz. The office property offers workplaces with a view of the canals, many opportunities for development and state-of-the-art equipment for companies and entrepreneurs.
Client
LBBW Immobilien
Year
2017-18
Category
Rental documents
Type of Work
Branding
Construction sign
Groundbreaking event
Topping out event
Scaffolding banner
folder
Rental exposé
website
3D map
The starting point of our communication concept for the rental documents was, on the one hand, the view of the canals on the Main, the unique location in the harbor and the angular, modern architecture. The latter is reminiscent of office buildings with clinker bricks, large windows and perforated facades. The property is DGNB Gold certified and is characterized by a high level of sustainability.
In addition to the lettering, the logo as a visual element has a right angle in the colors of the facade design. It underlines a distinctive feature that can be found in the window design and the relief of the external surfaces.
Concept, design, advice from Frankee Mauél. A project was created at fu communications.
Our work in the construction phase included, among other things, 3D simulations of the exterior and interior of the property, print and online rental expositions as well as communication measures in the area surrounding the property.
Below-the-line measures in the branding we developed helped to make the property known and popular.
A brand was created during the construction phase that aroused desire among the target groups of tenants for this new place-to-be.